Gyaru fashion is a type of Japanese street fashion that originated in the 1970s. Gyaru is a transliteration of the English word gal. The term describes the glamour reminiscent of Brigitte Bardot with tanned skin and blonde hair. There are different subcategories of this style that may vary depending on the individual. The makeup is worn dramatic as false eyelashes and circle lens are worn to make the eyes appear larger. These are a few pics that I found of the more toned down version of Gyaru fashion.
Being born in Japan, I love to study the culture especially when it comes to their street fashion. If I had grown up in Japan, I believe Gyaru is the style I would be sporting around. Is it because Gyaru is closely related to some American trends? I guess I will never know the answer to that question.